Avanca developed a campaign on Indiegogo to aid in getting funding for “Ockel Siris B Pocket PC”. They had a goal to raise a minimum of $10,000 in the course of a 30-day period. Avanca hired NewsWatch TV Reviews to help reach their desired success. NewsWatch would produce and air a one minute promotion as part of the TV Reviews to support the campaign. Newswatch aired on both television and online channels to help achieve their goal. Not only were they extremely successful in reaching their goal by raising $459,551 (more than 29 times the amount of money as the sought out to achieve), but Avanca continues investing their work relations with NewsWatch. Nathalie Van Wijkvliet, CMO spoke on Avanca’s behalf about their experience working with NewsWatch TV and stated that Avanca loves collaborating with NewsWatch because the entire staff have all done impressively in the past and were able to see results occur immediately. Avanca will continue utilizing NewsWatch services in the future.
NewsWatch TV is a half hour Television show that broadcasts in a business and consumer news forum every week in over 200 markets in the United States. The show is hosted by Andrew Tropeano, Michelle Ison, and Susan Bridges. Newswatch can be found on the AMC and ION Network air. Operations began in 1989 and now more than a thousand episodes of the program have been produced and broadcast since.
The content of NewsWatch TV includes a wide variety of topics that include everything from health, new products, fashion, travel, consumer & business issues to public awareness campaigns. The show hosts conduct interviews with various newsmakers in remote locations in segments that run one-to-two minutes each. Hundreds of famous people have been featured and made appearances on NewsWatch TV, as well as hundreds of well-known companies.